About Us.

Since our humble beginnings in small town Saskatchewan, we have built upon a foundation of trust, reputation, quality, and dedication. We continue to follow in the footsteps of our late founder, Bruce Axelson, and provide a memorable experience whether you’re buying, selling, or servicing a vehicle.
Today, with 11 iconic brands, 11 dealerships, and 4 top-tier collision centres, we don’t just sell cars—we create experiences. Whether it’s helping customers find the perfect vehicle or ensuring their ride stays road-ready, we’re committed to delivering exceptional service with a personal touch.

Our MISSION

Move our customers’ lives forward with the best in automotive solutions, service, and people.

Our VISION

To be the most respected automotive group in North America.

Our VALUES

We’re driven by values that matter: Respect. Transparency. Care. Excellence. Innovation.

our stakeholders

Employees, Customers, Manufacturers, Business & Financial Partners, Communities

Family Ownership Team

Cam Bottrell

President

Andrea Axelson

Director

PJ Morris

Director of Workplace Design & Development

Erica Morris

Director

Operations Team

Sean Harms

Chief Operating Officer

Ivan Leibel

Vice President, Fixed Operations

Ethan Hunter

Vice President, Corporate Finance & Administration

Denise Gilders

Director, Human Resources & Payroll

our history

Our late founder, Bruce Axelson, started in the auto industry as a young man and never looked back. He truly loved it–the customers, the staff, the vehicles, everything.

His first dealership was Cheyenne Chev Olds in Melfort, Saskatchewan in 1974. In 1992, he was able to purchase a second dealership, known today as Capital GMC Buick Cadillac. This purchase was the stepping stone to developing the Capital/Cornerstone Automotive Group with stores across Western Canada and expanding into the USA.

Since 1992, the Capital Automotive Group has acquired several dealers spanning several brands–Ford, GMC, Buick, Lincoln, Cadillac, Chrysler, Dodge Chevrolet, Jeep, Ram, Mercedes-Benz, and more in 5 cities across North America.